Users Internet privacy is an important concern to Mersey View Limited. Mersey View Limited is committed to ensuring that your privacy is protected. This privacy policy explains what information is collected about you, how we use this information and the procedures that we have in place to safeguard your privacy. Your personal information is held securely and confidentially. Our internal procedures cover the storage, access, and disclosure of your information in line with the Data Protection Act.
Mersey View Limited - Hereinafter called ‘The Project’) supports the privacy of Internet data across The Projects website. The Project’s website stores personal information in the Customer Form area. In all other areas The Project’s website merely logs the user's IP address, which is automatically recognised by The Project’s nominated server.
We use cookies for collecting user information from the website. We only collect information about users that is required for system administration and to carry out a number of functions including but not limited to responding to an offline/online enquiry, completing a booking and where a user provides offline/online feedback.
We may collect, use and disclose non-personal information such as the source of enquiries and bookings and the source of the users of our website. Such information will provide a statistical overview to help us to improve our services and marketing strategies. Provide or release names, website addresses or e-mail addresses of users to any third party without the users explicit permission.
However, personal information may be disclosed to a third party if the disclosure is required or authorised by law or if The Project believes that the disclosure is necessary to lessen or prevent a serious and imminent threat to an individual or public health and safety. The Project will disclose information to the Police where it is found that illegal material has been accessed or viewed using apartment equipment.
The Mersey View website has links to other websites which may be accessed through our site. Please note, we are not responsible for the data policies, content or security of any linked web sites.
Security
All personal and credit card information is encoded using Secure Sockets Layer (SSL) technology before being sent over the Internet. To protect your data further, your credit card information is always stored in encrypted form in a database that is away from our Web site database, so it is not connected to the Internet. Credit card transactions are issued a digital certificate, ensuring that your data can only be read by our transaction system as long as your browser shows the secure mode symbol (such as a key or closed lock).
Employee Access to Information
Your information is disclosed to our employees, agents and representatives on ‘a need to know’ basis. We confirm that all such persons understand the importance of client confidentiality and privacy and training is provided to employees with regard to Data Protection compliance and confidentiality.Use of Users Data
The Project uses users data to:1. Measure website activity. Cookie technology helps The Project to determine which features and services are important to their audiences, which enables The Project to specifically direct its ongoing development.
2. The Project may occasionally advise users of new project activities or website features.
3. The Project may occasionally alert users electronically by e-mail to important local tourist information.
4. The Project or its agent may write or call in the process of performing market research about its services. Any research on behalf of a third party will be clearly identified as such.
5. Direct content to users they are most likely to be interested in relation to a specific subject matter.
Definition of Terms
Browser
Used to locate and display Web pages via a software application. The most popular applications used are Netscape Navigator and Microsoft Internet Explorer.
Cookie
A message given to a web browser by a web server. This message is then stored by the browser in a text file called cookie.txt. Each time the browser requests a page from the server, this message is sent back. A cookie's main objective is to identify users and personalise their visit by customising web pages for them, for example by welcoming them by name the next time they visit the same site. A site using cookies will usually invite you to provide personal information such as your name, e-mail address and interests.
IP (Internet Protocol)
All networks connected to the Internet speak IP, the technical standard that allows data to be transmitted between two devices. TCP/IP (Transmission Control Protocol/Internet Protocol) is responsible for making sure messages get from one host to another and that the messages are understood.IP address
If you are connected to the Internet you have an IP address, for example it may look something like this 116.234.134.1
Web Server
Delivers (serves up) web pages to your computer.
Updated - 01 - September - 2008